PPC Executive

Description:

PPC Executive

£26-35k + Excellent Benefits

Fareham

VR/10378

This is an exciting new role, working for a well-established digital marketing agency with an excellent reputation and reach. Well suited to an experienced PPC specialist with an agency background who is eager to learn and develop within a supportive, fun environment

Your role will involve:

· Planning, developing, implementing, tracking and optimising all paid marketing campaigns and channels

· Creating and building campaign strategy, research keywords, analysing competitors and continuous testing and optimisation

· Maintaining and monitoring keyword bids, daily and monthly budget caps, impression share, quality score and all top-level account metrics

· Generating new paid search campaigns, ad groups, and accounts and aiding in the creation of new paid search marketing initiatives

· Landing page optimisation / implementation, creative copy testing and optimisation

· Carrying out competitor analysis

· Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, and all facets of paid search following corporate objectives

· Creating reports for management and clients

· Monitoring and administering web analytics dashboards, reports and essential reporting tools, and highlighting areas of importance

· Implementation of A/B, splits and multivariate testing across all accounts

You will be the ideal candidate due to your:

· Experience in PPC Management, ideally gained within an agency

· Content development and optimisation

· Solid working knowledge of Google, GDN and Bing

· In-depth reporting and analysis

· Excellent Organisational skills

· Outstanding written and verbal communication and literacy skills

· Must have the ability to work well independently and as part of a team

This is a great opportunity for you to join a forward-thinking agency with an enviable client list. Please apply now if this sounds like the role for you