Performance Marketing Lead

Description:

An exciting opportunity has arisen for an experienced digital marketing leader to join a large, complex organisation undergoing continued digital growth and transformation.
As Head of Performance Marketing, you will be responsible for shaping and delivering the organisation's digital acquisition strategy, driving sustainable growth through a range of paid digital channels while ensuring maximum return on marketing investment.
Leading a high-performing team, you will work collaboratively across multiple business functions to deliver ambitious growth objectives, improve customer acquisition performance and optimise marketing effectiveness.
Key Responsibilities
* Develop and deliver the long-term performance marketing strategy aligned to growth objectives.
* Drive customer acquisition and revenue growth through paid digital channels.
* Manage and optimise significant digital marketing budgets.
* Identify opportunities to improve acquisition efficiency, conversion and overall marketing performance.
* Lead channel strategy across Paid Search, Paid Social, Affiliate Marketing and Display.
* Utilise data, insight and attribution modelling to support investment decisions.
* Evaluate new platforms, technologies and acquisition opportunities.
* Manage relationships with external agencies and strategic partners.
* Lead, coach and develop a high-performing team.
* Collaborate with senior stakeholders to support wider commercial and strategic objectives.
* Establish clear KPIs, reporting frameworks and performance metrics.
About You
We're looking for a commercially minded performance marketing professional with a proven track record of delivering measurable growth through digital acquisition activity.
You will bring:
* Extensive experience leading performance marketing functions within a large-scale organisation.
* Strong expertise across Paid Search, Paid Social, Affiliate Marketing and digital media planning.
* Experience managing substantial marketing budgets.
* Advanced analytical, attribution and reporting capabilities.
* Strong commercial awareness and decision-making skills.
* Experience developing and leading high-performing teams.
* Excellent stakeholder management and communication skills.
* A results-driven approach with a passion for continuous improvement and innovation.
What's on Offer
* Competitive salary and bonus package
* Hybrid working
* Comprehensive benefits package
* Opportunity to shape and influence digital growth strategy
* Significant leadership responsibility
* A collaborative and forward-thinking environment
This is an excellent opportunity for an experienced performance marketing leader seeking a high-impact role within a growing and ambitious organisation.
Apply today for a confidential discussion