Email / Digital Marketing Specialist - Pioneering Fin-SaaS. Hybrid

Description:

Don’t you just hate it when someone owes you money? It’s the same for businesses too - late payments can be catastrophic. We have built a smart cloud-based SaaS product to help eradicate bad business debt and get payments flowing into our client’s bank accounts quickly.
We champion personal growth, wellbeing and a work-life balance and are delighted to offer a truly brilliant opportunity within a fast scaling fintech already adopted by the world’s biggest brands.
If you are a results-driven digital marketer with a desire to make an impact in a dynamic organisation, we would love to hear from you!
Note: This isn’t a mass email marketing role. Instead this role is to create and craft highly personalised outreach messages, as well as using other channels such as LinkedIn. Some lead generation experience would be a bonus.
Role Info:
Email and Digital Marketing Specialist - Demand Generation
Mix of Office and Home Working (Epsom, Surrey HQ)
£30,000
Plus Benefits Including Bonus
Hours: 8.30am - 5.30pm
Company:
Awards: Fintech Winners at the CICM British Credit Awards 2023
Clients: Verizon, Informa plc, Zoopla, Rentokil, Haymarket, SSE, Zendesk, Johnson Controls, ADT and More…
Culture: Informality and Flexibility, Work-Life Balance, Wellbeing, Personal Growth and Trust
Your Skills: B2B Email, Email Marketing, Digital Marketing, Lead Generation, Sales Navigator, ZoomInfo, Salesforce
Who we are:
We power a financial tool that solves a problem for the majority of B2B Global companies irrespective of size, with a working monetisable model and a path to Global scale.
Having recently launched our MVP, we are currently working with new clients to elicit feedback and improve the usability to support scalable growth.
Feedback from industry professionals has been extremely positive. Our product offering is enhanced further by the current economic landscape.
The Email and Digital Marketing Specialist Role:
We are seeking an experienced Email and Digital Marketing Specialist to join our growing sales team.
You will have a proven track record in email marketing, LinkedIn marketing, digital outreach, and using lead generation using tools such as Sales Navigator, Zoominfo or Salesforce.
This opportunity requires a strategic thinker with excellent communication skills and a strong understanding of B2B sales processes.
Initially, the role will be a mix of office-based and work from home. After an initial induction period, the office and work from home mix will be determined by you and the team.
Key Responsibilities:
+ Developing and executing personalised email marketing campaigns, LinkedIn marketing strategies, and digital outreach initiatives to drive lead generation and sales funnels
+ Utilising Sales Navigator, Zoominfo, and Salesforce to build and manage a robust lead pipeline
+ Collaborating with the head of sales planning to coordinate and build lead generation efforts
+ Analysing and reporting on the performance of digital marketing campaigns
+ Staying up to date with the latest trends and best practices in digital marketing and lead generation
About you:
+ Minimum of 3 years' experience in B2B email, digital marketing and lead generation
+ Proven success in email marketing, LinkedIn marketing, and digital outreach
+ Strong copywriting and editing skills
+ Creativity and ability to think outside the box
+ Knowledge of personalisation techniques and strategies
+ Experience with A/B testing and optimising email content
+ Excellent written and verbal communication skills
+ Demonstrated proficiency in utilising tools such as Sales Navigator, ZoomInfo, or Salesforce for lead generation
+ Strong analytical and problem-solving skills
+ Ability to work independently and collaborate effectively across all sales teams
Interested? Apply here for a fast-track path to the Hiring Manager
Your Experience / Background / Previous Roles May Include:
Email Marketing Specialist, Email Campaign Manager, Email Marketing Coordinator, Email Strategist, Email Marketing, Email Content Manager, Email Marketing Executive, Digital Marketing Specialist, Digital Marketing Manager, Digital Marketing Coordinator, Digital Marketing Strategist, Digital Campaign Manager.
Application notice... We take your privacy seriously. When you apply, we shall process your details and pass your application to our client for review for this vacancy only. As you might expect we may contact you by email, text or telephone. Your data is processed on the basis of our legitimate interests in fulfilling the recruitment process. Please refer to our Data Privacy Policy & Notice on our website for further details.
If you have any pre-application questions please contact us first quoting the job title & ref. Good luck, Team RR