Digital Content Manager

Description:

Digital Content Manager

Liverpool | Hybrid (3 Office / 2 Home) | Up to £45,000 DOE

We're seeking a commercially minded Digital Content Manager to drive organic growth through high-quality content, SEO and digital marketing initiatives.

You'll create and optimise website content, blogs, landing pages and social media content, turning complex legal and technical information into engaging, customer-focused copy that improves search visibility, drives enquiries and enhances the user journey.

Key Responsibilities:

Create and manage website content, blogs, articles and landing pages.
Develop SEO-focused content strategies aligned to audience needs and business goals.
Conduct keyword research and optimise content for search performance.
Manage and update website content through the CMS.
Monitor content and SEO performance, recommending improvements.
Support digital marketing campaigns and lead generation activity.
Keep up to date with SEO, AI search and Generative Engine Optimisation (GEO) trends.
Collaborate with internal stakeholders to create engaging, commercially effective content.Skills & Experience:

Essential:

Must have experience working in a similar senior content marketing, SEO and digital marketing role
Excellent copywriting, editing and proofreading skills.
Strong understanding of SEO and keyword optimisation.
Experience using CMS platforms.
Ability to manage multiple projects and stakeholders.
Strong analytical and communication skills.Desirable:

Knowledge of legal, professional services or agency experience
Technical SEO knowledge.
Experience with SEMrush, Ahrefs, Screaming Frog and Google Search Console.
Understanding of AI search and GEO.Company Benefits:

Competitive salary up to £45,000 DOE
24 days holiday + Bank Holidays
Hybrid working
Pension scheme
Income Protection, Dental Plan, Critical Illness & Death in Service Cover