CRO Analyst

Description:

CRO Analyst

£ Competitive Salary

Full time hours

Borehamwood

Hybrid Role with Free Parking at Local Office

Permanent Position

We are so excited to be working with a hugely successful client in Borehamwood who are Top 5 in their industry. This exciting opportunity is for an experienced CRO Analyst to join an exciting and growing team. If you have a passion for Pets and People, we want to hear from you!

This will be a hands-on delivery role working cross-functionally with Marketing, Development and Data teams. You will be reporting directly into the Conversion Rate Optimisation manager.

Main responsibilities:

Conducting thorough analysis of website performance, user behaviour, and conversion funnels using analytical tools such as Google Analytics (GA4), FullStory, Optimizely and Qualtrics.
Supporting the planning and delivery of the CRO programme, ensuring all elements of project delivery to mitigate risks/changes throughout the process.
Identify key areas for improvement in the user journey and conversion funnel.
Collaborate with cross-functional teams, including marketing, design and development.
Monitor and report on key performance indicators (KPIs) related to conversion rates, revenue, and user engagement, providing insights and recommendations for optimisation.
Analyse and report A/B tests results to stakeholders, including test implications and recommendations for future tests.
To act to deliver good outcomes for retail customers whilst delivering a higher standard of customer care and enabling consumers to make effective decisions in their interests.

Role requirements:

Experience in conversion rate optimisation, web analyst, digital marketing, or related role.
Proficiency in Google Analytics (GA4), Google Tag Manager, Google Data Studio and Power BI.
Strong analytical skills with the ability to interpret complex data
Experience with A/B testing platforms such as Optimizely, VWO, AB Tasty, etc.
Excellent communication skills, with the ability to present complex data and insights in a clear and actionable manner.
Experience with SQL, Python, or other programming languages is a plus.

To apply for this role please:

Apply online or email or call us on (phone number removed)

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

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