Copywriter

Description:

Role: Copywriter
Location: Huddersfield, West Yorkshire
Salary: £28,000 DOE
Benefits: hybrid working (3 days office / 2 days home-based), healthcare cash plan, birthday off after a year of service, staff discount scheme,

At Buy It Direct, we're expanding our team and seeking a talented Copywriter to join us in crafting engaging online content across our diverse retail brands and product lines.
If you're a creative writer with a keen eye for commercial appeal, strong communication skills, and a drive to create effective marketing content, we want to hear from you!
In this role, you'll use your exceptional writing skills to adapt your style to various brand voices and customer preferences. You'll dive deep into our product range, crafting benefit-focused copy that resonates with our audience and drives sales. From digital campaigns to product descriptions, your work will be pivotal in engaging our customers and boosting conversions.

Responsibilities Include:

Collaborating with commercial teams to understand product features and translate them into compelling reasons to buy.
Enhancing website conversion rates through impactful, sales-driven copywriting, using analytics to continually optimise performance.
Partnering with marketing teams to create copy for digital and offline campaigns, always seeking opportunities to improve performance.
Analysing customer feedback to gauge copy effectiveness and sentiment, ensuring alignment with brand guidelines.
Maintaining messaging consistency across all channels and materials through regular audits.
Skills and Experience:

Experience in copywriting within a fast-paced retail environment.
Understanding of e-commerce and digital marketing.
A commercial focus to drive conversions and sales.
Genuine interest in our products.
Exceptional writing skills with attention to detail.
Ability to manage multiple tasks and meet deadlines effectively.
Experience in MS Office packages is essential, knowledge of GA4 and marketing channels is preferred.
Degree-level qualification in relevant fields such as English, marketing, or journalism.
From crafting compelling product descriptions to creating engaging social media content to designing printed materials, your work will directly impact our brand's success.

Apply now to join the team.

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